Cookie Policy
Last updated: April 2026
This Cookie Policy explains what cookies are, how Bitronix Technologies ("we", "us", or "our") uses them on bitronix.ai and our related sites, and the choices available to you. This policy should be read alongside our Privacy Policy and Terms of Service.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work correctly, remember your preferences, and provide anonymised usage data to site owners.
Cookies do not contain personally identifiable information on their own, but may be combined with other information we hold about you in accordance with our Privacy Policy.
2. How We Use Cookies
We use cookies on our website for the following purposes:
- To make the site function: certain cookies are strictly necessary for core features such as page navigation and session management. The site cannot operate without them.
- To remember your preferences: functional cookies store choices you make - such as your cookie consent selection - so you are not asked again on return visits.
- To analyse site traffic: analytics cookies help us understand how visitors use our site so we can improve performance and content over time.
- To measure marketing effectiveness: where you have consented, marketing cookies allow us to measure ad campaign performance and show relevant content to past visitors on third-party platforms.
3. Types of Cookies We Use
3.1 Essential Cookies
These cookies are strictly necessary for our website to function. They manage session state, store security tokens, and remember your consent preferences. You cannot opt out of essential cookies - the site cannot work without them.
3.2 Functional Cookies
Functional cookies remember choices you make to provide a more personalised experience on return visits. They do not track you across other websites or build advertising profiles.
3.3 Analytics Cookies
We use Vercel Analytics and Google Analytics to collect anonymised, aggregated data about how visitors interact with our site - such as which pages are visited most, how long visitors stay, and where they arrive from.
Vercel Analytics is privacy-friendly by design and does not store personal data. Google Analytics data is anonymised and aggregated and does not identify individual users. You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on at: tools.google.com/dlpage/gaoptout
3.4 Marketing & Retargeting Cookies
Where you have given your consent, we may use cookies from Google Ads and Meta (Facebook) to measure ad conversions and show relevant content to past visitors on other platforms. These cookies are only activated if you accept them through our cookie consent banner.
4. Cookies We Use - Full Reference
The following cookies are currently in use on Bitronix Technologies sites:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Google Analytics - identifies unique visitors and tracks sessions | 2 years | Analytics |
| _ga_XXXXXXX | Google Analytics - stores and counts page views per session | 2 years | Analytics |
| _gid | Google Analytics - distinguishes individual users within a 24-hour window | 24 hours | Analytics |
| _gat | Google Analytics - throttles the request rate to prevent server overload | 1 minute | Analytics |
| va_* | Vercel Analytics - collects anonymised, aggregate page-view data | Session | Analytics |
| __vercel_live_token | Vercel - used for preview deployments and live collaboration features | Session | Essential |
| cookielawinfo-* | Stores your cookie consent choices so you are not asked again | 1 year | Essential |
| __next_hmr_* | Next.js hot module replacement - development only, not set in production | Session | Functional |
| _fbp | Meta (Facebook) Pixel - tracks site visits to enable retargeting ad campaigns | 3 months | Marketing |
| _gcl_au | Google Ads - measures ad conversion effectiveness | 3 months | Marketing |
Cookie names marked with * may vary depending on your configuration or version. Purposes remain as described above.
5. Third-Party Cookies
Some cookies on our site are set by third-party services we use. We do not control these cookies, and they are governed by each provider's own privacy policy:
- Vercel Analytics (Vercel Inc.): privacy-friendly, anonymised analytics. Privacy policy: vercel.com/legal/privacy-policy
- Google Analytics (Google LLC): aggregated site analytics. Privacy policy: policies.google.com/privacy
- Google Ads (Google LLC): conversion tracking and remarketing. Privacy policy: policies.google.com/privacy
- Meta Pixel (Meta Platforms, Inc.): ad performance and retargeting. Privacy policy: facebook.com/policy
We recommend reviewing the privacy policies of these providers for full details on how they handle your data.
6. Managing and Withdrawing Consent
6.1 Cookie Consent Banner
When you first visit our site, you will be presented with a cookie consent banner. You can accept all cookies, accept only essential cookies, or customise your preferences. Your selection is remembered for future visits.
6.2 Changing Your Preferences
You can update your cookie preferences at any time by clicking the "Cookie Settings" link in the footer of our website. Withdrawing consent for non-essential cookies will not affect the lawfulness of any prior processing.
6.3 Browser Settings
You can also control cookies directly through your browser settings. Most browsers allow you to view, block, or delete cookies. Note that blocking essential cookies may prevent parts of our site from working correctly. Browser guides:
- Google Chrome: support.google.com/chrome/answer/95647
- Mozilla Firefox: support.mozilla.org/en-US/kb/enable-and-disable-cookies
- Apple Safari: support.apple.com/guide/safari/manage-cookies
- Microsoft Edge: support.microsoft.com/en-us/microsoft-edge/delete-cookies
6.4 Industry Opt-Out Tools
- Google Ads opt-out: adssettings.google.com
- Meta ad preferences: facebook.com/adpreferences
- Network Advertising Initiative: optout.networkadvertising.org
- Your Online Choices (EU): youronlinechoices.com
7. Cookie Duration
Cookies on our site fall into two categories:
- Session cookies: temporary cookies that expire when you close your browser. They maintain your session while you navigate the site.
- Persistent cookies: these remain on your device for a set period - ranging from 1 minute to 2 years depending on the cookie. They remember your preferences and support analytics across visits.
Specific durations for each cookie are listed in the reference table in Section 4.
8. Do Not Track
Some browsers include a "Do Not Track" (DNT) signal. Our site does not currently respond to DNT signals, as there is no universal industry standard for interpreting them. You can manage tracking preferences using the methods described in Section 6.
9. Children
Our website is not directed at children under the age of 13. We do not knowingly use cookies to collect data from minors. If you believe a child has provided information through our site, please contact us at info@bitronix.ai and we will delete it promptly.
10. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or applicable laws. The updated version will be posted on this page with a revised date. We encourage you to check back periodically.
11. Contact Us
If you have any questions about our use of cookies, please contact us at:
Bitronix Technologies
Email: info@bitronix.ai
India: Plot No. 341, Industrial Area, Phase 9, Mohali, Punjab 160062
UAE: 29th Floor, Court Tower, Business Bay, Dubai, UAE